
Lean Product
The product discovery workshop
that takes your team to the next level
Based on the bestseller book Lean UX
and the Lean Product Canvas.
For the first time in Israel


Discover the product your customers really want
You’ve launched your first product and celebrated those early wins—your first customers, your first feedback.
But now, growth feels slower,
feedback is scattered, and the roadmap is messy
at best.
Your team feels it too: meetings drag without clear decisions,
priorities shift unpredictably,
and messy rework is becoming the norm.
What should you build next?
Are you truly solving the problems your customers care about, or just guessing?
Without a clear product discovery process, your team risks burning
time, morale, and trust
—leaving your startup’s next step uncertain.
Lean Product for the Rescue
That’s where the Lean Product workshop comes in.
This dynamic, hands-on experience helps
you and your team master Product Discovery,
so you can make smarter,
customer-focused decisions.
This 2-day in-person workshop takes you through a mix of
interactive lectures,
discussions,
and real-time group work,
you’ll walk away with practical insights and strategies to drive innovation
and create products your customers will
truly value & LOVE.



Course instructor
Yaniv Yaakubovich is a dynamic product management consultant, mentor, and sought-after lecturer.
With his hands-on workshops, he empowers startup teams to design and build products that customers don’t just use—they absolutely LOVE! 🚀
Yaniv is the authorized trainer of Lean Product for Startup Teams in Israel
Course plan
Day 1 – Today we will understand the business and users, and will explore possible solutions
Module 1
Business problem
What is the most important problem your business needs to focus on?
Module 2
Business outcome
How would you know you solved the business problem? What will you measure?
Module 3
Users
Which users should you focus on first?
Module 4
User outcomes
Why would your users seek your product or service? What benefit will they gain?
Module 5
Solutions
What can we build that will solve our business problem & meet the needs of our customers?
Day 2
Today, we will focus on the execution of the solutions we identified.
Module 6
Hypotheses
Combine the assumptions we identified in modules 2, 3, 4, & 5 into hypotheses we would like to test
Module 7
Most important thing to test
Select the hypothesis we would test first
Module 8
Plan the work
Create a testing plan. Start with the minimal work required and move fast.
Go outside and test the hypothesis with customers
Built by Sense & Respond Learning
Sense & Respond Learning offers product management, design, innovation, and transformation training that is trusted by the biggest and most successful companies in the world.
Founded in 2017 by Jeff Gothelf and Josh Seiden, our training helps companies be more collaborative, more strategic, more agile, more customer-centric, and ultimately more successful.
Jeff and Josh have been coaching, mentoring, and training product teams, separately and together, for decades.
Today, Sense & Respond Learning works with a carefully selected group of training partners to deliver their courses and workshops, which allows us to reach markets around the world.




Key concepts
Explore key concepts such as product discovery, outcome-driven development, and hypothesis-driven experimentation.
Tested framework
Use the Lean Product canvas on your business and product.
Now in its 3rd version, this framework is used by hundreds of companies over 15+ years to build great products.
From ideas to plan
We will start with identifying the business and customer needs;
Continue to solutions,
And end with a plan you will execute with your team to
test & learn fast.
Cross functional
This unique workshop is ideal for product teams, founders, UX, and engineering.
You can take it as a team or an individual and start a meaningful change in your product building methods.
